Hey, I’m Alice, a Digital Designer with a background in web design, digital marketing and content creation. I enjoy combining creative thinking with an understanding of brands, audiences and business goals to create digital work that is both visually engaging and purposeful.

I relocated to New Zealand in 2023 to study Web & Graphic Design at Yoobee College, successfully completing the programme. In 2024, I expanded my skills through Creative Digital Marketing, developing a stronger understanding of digital communication, content and marketing.

I gained my first hands-on industry experience through an internship at Wildlabs, where I developed my practical design skills and learned how to work within a professional creative environment. I then joined New Territory as a Junior Digital Designer, where I worked until February 2026 across a variety of digital and marketing projects.

At New Territory, my work included website design and maintenance, EDMs, digital advertising, social media assets and video editing for lifestyle and commercial clients. This experience strengthened my ability to adapt to different brands, audiences and project goals while bringing ideas to life through visual communication.

I’m particularly interested in the space where design, marketing and content overlap. I’m continuing to develop my skills across digital design, creative strategy, content creation and emerging technologies, with the goal of becoming a versatile creative professional who can contribute both visually and strategically.